Last Updated: [Jan 2026]
At Ydigital Agency, data precision is our business. We are committed to protecting your privacy and handling your personal information with the same rigorous engineering standards and security protocols we apply to our client campaigns.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our digital services.
What information do we collect?
We collect information to provide better services, optimize our digital ecosystem, and ensure seamless communication. This includes:
- Personal Identification Information: Name, email address, phone number, job title, and company name when you voluntarily provide it (e.g., booking a strategy call or downloading a resource).
- Technical Data: Internet Protocol (IP) address, browser type and version, time zone setting, operating system, and platform.
- Usage Data: Information about how you use our website, products, and services, including clickstream data and scroll depth.
- Marketing Data: Your preferences in receiving marketing communications from us and your communication preferences.
How do we collect information?
We use different methods to collect data from and about you:
- Direct Interactions: You specifically and knowingly provide us with your personal information when you fill out forms, subscribe to our newsletter, request a competitive audit, or correspond with us by phone, email, or social media.
- Automated Technologies: As you interact with our website, we may automatically collect Technical Data about your equipment and browsing actions using cookies, server logs, and tracking pixels (such as the Meta Pixel or Google Tag).
- Third Parties: We may receive analytics data from providers such as Google Analytics, LinkedIn, and Meta to help us improve our service offering.
How We Use Your Information
We do not sell your data. We use your personal data only when the law allows us to, primarily for the following purposes:
- Service Delivery: To provide the digital marketing, web development, and tracking services you have requested.
- Communication: To manage our relationship with you, including notifying you about changes to our terms or privacy policy.
- Improvement: To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences.
- Marketing: To provide you with information about our services, industry insights, and resources that may be of interest to you (you can opt-out at any time).
Cookies & Tracking Technologies
As a data-forward agency, we utilize industry-standard tracking technologies to analyze trends and administer the site.
- Cookies: We use cookies to personalize content and ads, provide social media features, and analyze our traffic.
- Server-Side Tracking: We may employ server-side tracking API technologies to ensure data accuracy and attribution.
- Control: You can set your browser to refuse all or some browser cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.
Data Security
We have put in place appropriate enterprise-grade security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way. We limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions and are subject to a duty of confidentiality.
Third-Party Links
Our website may include links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.
Your Legal Rights
Under data protection laws (including POPIA and GDPR), you have rights in relation to your personal data, including the right to:
- Request access to your personal data.
- Request correction of your personal data.
- Request erasure of your personal data.
- Object to the processing of your personal data.
- Request restriction of processing your personal data.
- Request transfer of your personal data.
- Withdraw consent.
Making a complaint
We take your privacy concerns seriously. If you are not satisfied with how we handle your data, please contact our Data Compliance Officer at:
Email: info@ydigital.co.za
We will review your complaint and investigate if the correct procedures have been followed. We aim to complete this investigation within 15 working days of receiving your complaint; however, in complex cases, it may take longer. We are committed to resolving any issues transparently and efficiently.